I felt very alone way back when I started eating more clean, whole foods, but I knew there were others out there in the same boat. A journey is always better shared with friends, and I had a binder full of recipes, so starting YumUniverse was my way of connecting with like-minded people, creating more win-win situations, and doing something other than designing for clients. I needed to create something my way, without compromise, share it, and see where it would take me.
If you’ve ever tried to interact with someone who is in the throes of writing a book, you know they are mostly offline for the duration of the project. If you’ve ever tried to interact with someone who is photographing and developing recipes for a cookbook, then you know that they are offline and most likely their hair (and probably something in the kitchen) is on fire for the duration of the project. That was me. I’d heard about how stressful the process was, but I never fully understood it until I started. However, I also had very fun moments along the way and the process was so very rewarding!
All Cakes Considered by Melissa Gray (Chronicle Books). For one year, the author (a producer at National Public Radio’s program All Things Considered) brought in a cake to work every Monday, and this book is the result. It is a fantastically entertaining book. The recipes are a mix between previously published recipes, and the author’s own (bequeathed by friends and family, or tweaked and ‘co-opted’ for personal use from other sources), so of course they have been tested and retested. What I love about the book is the author’s voice, the way the instructions are written, the stories, all of the written text. What I do not like about the book– you need a 10″ tube pan to make the majority of the recipes, or you need shortening. If you live in a place where it’s difficult to find either (especially the latter), you’re out of luck. Comb the internet to find a shortening alternative. If you can get over those two things (I’m still smarting), then this book is a winner. There’s even a chapter on non-cakes (cookies etc)!