I felt very alone way back when I started eating more clean, whole foods, but I knew there were others out there in the same boat. A journey is always better shared with friends, and I had a binder full of recipes, so starting YumUniverse was my way of connecting with like-minded people, creating more win-win situations, and doing something other than designing for clients. I needed to create something my way, without compromise, share it, and see where it would take me.
If you’re anything like me, Halloween has a tendency of sneaking up on you like Freddie Kruegar in a nightmare. One minute, you’re installing your air conditioner in May and all of the sudden —BOOM— there are trick-or-treaters at your door. I have no idea how this keeps happening to me (early-onset dementia, perhaps?), but when October 31st rolls around, I often find myself sans-costume and sans-plans. So—if Halloween (two days away, you guys!) has snuck up on you this year, but you still want to get a little festive—don’t worry, y’all! Design*Sponge gotchu covered.
I decided that I wanted to go to “a city” when I received my degree in graphic design at a university in West Virginia. My senior year, I went to Chicago for a wedding, fell in love with it, and when I returned to school, got to work contacting the most respected design firms in Chicago. Eventually, I landed a 3-day-a-week contract gig for 3 months at a small boutique firm. I sold my truck, packed up my kitties, and used 80% of what was in my bank account to rent a small apartment in Chicago. From that point forward, momentum snowballed and over the course of 16 years, I was able to work for many of the firms I’d long admired.